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A profile is one connection to a platform, named and reusable. When you link a data source to a client, you pick the specific account, property, or page that profile reports on — that’s how you tell Oviond which numbers to pull for that client.

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Why the account selection matters

A single connection can see every account the authorizing login has access to. Linking resolves that ambiguity by anchoring each client to one account, property, or page:
  • Google Ads — a Customer ID per ad account
  • Google Analytics 4 — a Property per site
  • Facebook Ads — an Ad Account per business
  • Google Business Profile — one or more Locations per account
1

Open the Data Sources tab

Open the client’s project and click Data Sources in the editor sidebar.
2

Select the profile

Under Select Profile, pick the connection to use, then click Link.
3

Select the account

Under Select Account, choose the account, property, or page for this client. Some platforms (GA4, Google Business Profile, Meta/Instagram Ads) use a two-step pick. Click Save.
Widgets configured with this data source now pull from the account you selected. To change the account later, click Edit on the profile and re-select.

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Rename a profile

Give each connection a clear label (for example, Acme — Main Site) so your team picks the right one when linking.
  • You set the name when you first connect, in the Profile Name field.
  • To rename an existing connection, go to Settings → Data sources, click Rename profile on the row, enter a New name, and click Save changes. The rename applies everywhere the connection is used.
A profile name can’t contain . or $ characters.