Google Analytics 4

Field reference and API usage

Field ReferenceGoogle Analytics 4

Google Analytics 4

Analytics

Google Analytics 4 property data

https://analytics.google.com ↗

58 metrics140 dimensions2 data viewsoauth2 auth

API Usage

Metrics

Basic 17

ID	Name	Symbol
`activeUsers`	Active Users	number
`active7DayUsers`	7-day Active Users	number
`active28DayUsers`	28-day Active Users	number
`newUsers`	New Users	number
`totalUsers`	Total Users	number
`sessions`	Sessions	number
`engagedSessions`	Engaged Sessions	number
`engagementRate`	Engagement Rate	%
`avgUserEngagementDuration`	Avg. Session Length (sec)	time
`userEngagementDuration`	User Engagement Duration (sec)	s
`screenPageViews`	Views	number
`bounceRate`	Bounce Rate	%
`sessionsPerUser`	Sessions Per User	decimal
`screenPageViewsPerSession`	Views Per Session	decimal
`screenPageViewsPerUser`	Views Per User	decimal
`userConversionRate`	User Conversion Rate	%
`averageSessionDuration`	Avg. Session Duration	time

Event 13

ID	Name	Symbol
`conversions`	Conversions	number
`eventCount`	Event Count	number
`eventsPerUser`	Events Per User	decimal
`eventsPerSession`	Events Per Session	decimal
`eventValue`	Event Value	number
`purchaseRevenue`	Purchase Revenue	currency
`transactions`	Transactions	number
`ARPU`	Avg. Revenue Per User	currency
`ARPPU`	Avg. Revenue Per Paying User	currency
`totalAdRevenue`	Ad Revenue	currency
`totalRevenue`	Revenue	currency
`eventCountPerUser`	Revenue	number
`eventRevenue`	Event Revenue (Deprecated)	number

Ads 4

ID	Name	Symbol
`adUnitExposure`	Ad Unit Exposure	number
`publisherAdClicks`	Publisher Ad Clicks	number
`publisherAdImpressions`	Publisher Ad Impressions	number
`returnOnAdSpend`	Return On Ad Spend	currency

Ecommerce 23

ID	Name	Symbol
`addToCarts`	Add-to-carts	number
`cartToViewRate`	Cart-to-view Rate	%
`checkouts`	Checkouts	number
`ecommercePurchases`	Purchases	number
`firstTimePurchasers`	First Time Purchasers	number
`itemListClickThroughRate`	Item List Click Through Rate	%
`itemListClicks`	Item List Clicks	number
`itemListViews`	Item List Views	number
`itemPromotionClickThroughRate`	Item Promotion Click Through Rate	%
`itemPromotionClicks`	Item Promotion Clicks	number
`itemPromotionViews`	Item Promotion Views	number
`itemPurchaseQuantity`	Item Purchase Quantity	number
`itemRevenue`	Item Revenue	currency
`itemViews`	Item Views	number
`totalPurchasers`	Total Purchasers	number
`averagePurchaseRevenue`	Avg. Purchase Revenue	currency
`averagePurchaseRevenuePerPayingUser`	ARPPU	currency
`averageRevenuePerUser`	ARPU	currency
`purchaseToViewRate`	Purchase-to-view Rate	%
`purchaserConversionRate`	Purchase Conversion Rate (Deprecated)	%
`itemsPurchased`	Items Purchased	number
`itemsAddedToCart`	Items Added to Cart	number
`itemViewEvents`	Item View Events	number

Dimensions

140

Time 3

	ID	Name
	`DATE`	Date
	`MONTH`	Month
	`YEAR`	Year

Day 3

	ID	Name
	`day`	Day
	`dayOfWeek`	Day Of Week
	`dayOfWeekName`	Day Of Week Name

	ID	Name
	`platform`	Platform
	`streamId`	Stream ID
	`streamName`	Stream Name
	`appVersion`	App Version
	`hostName`	Host Name

User Source 7

	ID	Name
	`firstUserMedium`	User Medium
	`firstUserGoogleAdsAdNetworkType`	User Ad Network Type
	`firstUserCampaignName`	User Campaign Name
	`firstUserCampaignId`	User Campaign ID
	`firstUserGoogleAdsAdGroupName`	User Campaign Ad Group Name
	`firstUserGoogleAdsAdGroupId`	User Campaign Ad Group ID
	`firstUserCreativeId`	User Campaign Creative ID

Session Source 16

	ID	Name
	`sessionMedium`	Session Medium
	`sessionSource`	Session Source
	`sessionSourceMedium`	Session Source / Medium
	`sessionSourcePlatform`	Session Source Platform
	`sessionDefaultChannelGrouping`	Session Default Channel Grouping
	`sessionGoogleAdsAccountName`	Session Google Ads Account Name
	`sessionGoogleAdsAdNetworkType`	Session Ad Network Type
	`sessionCampaignName`	Session Campaign Name
	`sessionCampaignId`	Session Campaign ID
	`sessionGoogleAdsCampaignType`	Session Campaign Type
	`sessionGoogleAdsAdGroupName`	Session Ad Group Name
	`sessionGoogleAdsAdGroupId`	Session Ad Group ID
	`sessionGoogleAdsKeyword`	Session Keyword
	`sessionGoogleAdsQuery`	Session Google Ads Query
	`sessionManualAdContent`	Session Manual Ad Content
	`sessionManualTerm`	Session Manual Term

Event Source 21

	ID	Name
	`campaignId`	Event Campaign ID
	`campaignName`	Event Campaign Name
	`googleAdsAdNetworkType`	Event Ad Network Type
	`googleAdsAccountName`	Event Google Ads Account Name
	`googleAdsCustomerId`	Google Ads Customer ID
	`googleAdsCampaignId`	Google Ads Campaign ID
	`googleAdsCampaignName`	Google Ads Campaign Name
	`googleAdsCampaignType`	Google Ads Campaign Type
	`googleAdsAdGroupId`	Google Ads Ad Group ID
	`googleAdsAdGroupName`	Google Ads Ad Group Name
	`googleAdsKeyword`	Google Ads Keyword Text
	`googleAdsQuery`	Google Ads Query
	`googleAdsCreativeId`	Google Ads Creative ID
	`source`	Event Source
	`medium`	Event Medium
	`sourcePlatform`	Source Platform
	`trafficOrigin`	Event Traffic Origin
	`defaultChannelGrouping`	Conversion Default Channel Grouping
	`manualAdContent`	Manual Ad Content
	`manualTerm`	Manual Term
	`pageReferrer`	Page Referrer

Device 12

	ID	Name
	`deviceCategory`	Device Category
	`platformDeviceCategory`	Platform and Device Category
	`deviceModel`	Device Model
	`mobileDeviceBranding`	Mobile Device Model
	`mobileDeviceMarketingName`	Mobile Device Marketing Name
	`mobileDeviceModel`	Mobile Device Model
	`screenResolution`	Screen Resolution
	`browser`	Browser
	`operatingSystem`	Operating System
	`operatingSystemVersion`	Operating System Version
	`language`	Language
	`languageCode`	Language Code

Content 15

	ID	Name
	`contentGroup`	Content Group
	`contentId`	Content ID
	`contentType`	Content Type
	`pageLocation`	Page Location
	`pagePath`	Page Path
	`pagePathWithoutQueryString`	Page Path Without Query String
	`pageTitle`	Page Title
	`unifiedPageScreen`	Page Path, Query String and Screen Class
	`unifiedPagePathScreen`	Page Path and Screen Class
	`unifiedScreenClass`	Page Title and Screen Class
	`unifiedScreenName`	Page Title and Screen Name
	`landingPage`	Landing Page
	`percentScrolled`	Percent Scrolled
	`visible`	Is Content Visible
	`searchTerm`	Search Term

Video 3

	ID	Name
	`videoUrl`	Video URL
	`videoTitle`	Video Title
	`videoProvider`	Video Provider

Event 3

	ID	Name
	`eventName`	Event Name
	`isConversionEvent`	Is Conversion Event
	`method`	Method

GEO 4

	ID	Name
	`country`	Country
	`countryIsoCode`	Country Code
	`region`	Region
	`city`	City

User 8

	ID	Name
	`newVsReturning`	New vs Returning
	`firstSessionDate`	First Session Date
	`userGender`	User Gender
	`userAgeBracket`	User Age Bracket
	`signedInWithUserId`	Signed In With User ID
	`audienceId`	Audience ID
	`audienceName`	Audience Name
	`brandingInterest`	Branding Interest

Ecommerce 18

	ID	Name
	`itemBrand`	Item Brand
	`itemCategory`	Item Category
	`itemCategory2`	Item Category 2
	`itemCategory3`	Item Category 3
	`itemCategory4`	Item Category 4
	`itemCategory5`	Item Category 5
	`itemId`	Item ID
	`itemListId`	Item List ID
	`itemListName`	Item List Name
	`itemName`	Item Name
	`itemPromotionCreativeName`	Item Promotion Creative Name
	`itemPromotionId`	Item Promotion ID
	`itemPromotionName`	Item Promotion Name
	`itemAffiliation`	Item Affiliation
	`itemVariant`	Item Variant
	`orderCoupon`	Order Coupon
	`transactionId`	Transaction ID
	`shippingTier`	Shipping Tier

Daily Cohort 2

	ID	Name
	`dailyCohort`	Daily Cohort
	`cohortNthDay`	Cohort Day Offset

Weekly Cohort 2

	ID	Name
	`weeklyCohort`	Weekly Cohort
	`cohortNthWeek`	Cohort Week Offset

Monthly Cohort 2

	ID	Name
	`monthlyCohort`	Monthly Cohort
	`cohortNthMonth`	Cohort Month Offset

Ads 3

	ID	Name
	`adFormat`	Ad Format
	`adSourceName`	Ad Source
	`adUnitName`	Ad Unit

	ID	Name
	`linkText`	Link Text
	`linkUrl`	Link URL
	`linkId`	Link ID
	`linkDomain`	Link Domain
	`linkClasses`	Link Classes
	`outbound`	Is Outbound Link

File Download 2

	ID	Name
	`fileName`	File Name
	`fileExtension`	File Extension

	ID	Name
	`achievementId`	Achievement ID
	`character`	Character
	`groupId`	Player Group ID
	`level`	Level
	`virtualCurrencyName`	Virtual Currency Name

Google Analytics 4

Google Analytics 4

API Usage

Metrics

Basic 17

Event 13

Ads 4

Ecommerce 23

Dimensions

Time 3

Day 3

Property 5

User Source 7

Session Source 16

Event Source 21

Device 12

Content 15

Video 3

Event 3

GEO 4

User 8

Ecommerce 18

Daily Cohort 2

Weekly Cohort 2

Monthly Cohort 2

Ads 3

Outbound Link 6

File Download 2

Game Event 5